Hyundai updates the Aura SX variant with advanced features, enhancing comfort, safety, and tech. Explore all details, pricing, and specifications here.
Hyundai Motor India continues to strengthen its product lineup by updating its popular compact sedan, the Hyundai Aura. This time, the Aura SX variant has been refreshed with a range of new features aimed at offering more value, safety, and convenience to customers. Positioned as one of the most sought-after trims in the Aura lineup, the SX variant now stands out with its modern enhancements.
Overview of Hyundai Aura SX
The Hyundai Aura has carved a strong presence in the compact sedan segment thanks to its stylish design, efficient engines, and premium features. The SX variant sits in the mid-to-top range of the lineup and has always been considered the sweet spot for buyers who want the perfect balance of affordability and features.
With the latest update, Hyundai has added several key upgrades to the Aura SX that make it more appealing in terms of safety, comfort, and technology.
New Features in Hyundai Aura SX Variant
The new enhancements introduced in the Aura SX ensure that it keeps up with changing customer demands and industry trends. Below are the major updates:
1. Advanced Safety Features
- 6 Airbags Standard: Safety has been given a significant boost with six airbags, making the SX safer than ever before.
- Electronic Stability Control (ESC): Provides stability during sudden maneuvers.
- Hill Start Assist Control (HAC): Prevents rollback on inclines.
- Rear Parking Camera with Guidelines: Adds convenience during tight parking situations.
2. Enhanced Comfort & Convenience
- Automatic Climate Control: Ensures cabin comfort across seasons.
- Push Button Start/Stop with Smart Key: A premium feature now available in SX.
- Cruise Control: Improves driving comfort on highways.
- Height Adjustable Driver Seat: Adds convenience for drivers of all sizes.
3. Infotainment & Connectivity
- 8-inch Touchscreen Infotainment: With Android Auto and Apple CarPlay compatibility.
- Voice Recognition: For seamless hands-free operations.
- Bluelink Connected Car Technology (Optional): Offers remote access, safety alerts, and location-based services.
4. Exterior & Interior Upgrades
- Dual-tone Interior Theme: A stylish new option for buyers.
- LED DRLs (Daytime Running Lamps): Enhances road presence.
- New Alloy Wheel Design: Adds to the premium appeal.
- Leather-wrapped Steering Wheel & Gear Knob: Improves cabin aesthetics.
Engine & Performance Options
The Aura SX variant retains Hyundai’s tried-and-tested powertrains:
- 1.2L Kappa Petrol Engine: 83 PS and 113.8 Nm torque.
- Transmission Options: 5-speed manual and AMT (Automated Manual Transmission).
- CNG Variant Available: For buyers focused on fuel efficiency.
This ensures that the car appeals to both performance seekers and economy-minded buyers.
Pricing and Variants
The Hyundai Aura SX variant is positioned attractively in the compact sedan market. Prices are expected to start around ₹7.5 lakh (ex-showroom) and may vary based on the powertrain and fuel option selected.
Comparison with Rivals
The refreshed Aura SX directly competes with:
- Maruti Suzuki Dzire ZXI
- Honda Amaze VX
- Tata Tigor XZ+
With its added features, the Aura SX stands strong against its rivals, particularly in areas like safety and connected tech.
Why the Update Matters
In today’s competitive automotive market, updates like these play a crucial role in keeping a model fresh and appealing. Hyundai’s decision to add more premium features to the Aura SX shows its commitment to offering the best-in-class value to customers. Features like six airbags, connected car tech, and a stylish interior make the Aura SX a well-rounded package.
Customer Appeal
- For Families: Enhanced safety features and comfort make it an ideal choice.
- For Daily Commuters: Fuel-efficient engine options with CNG availability ensure cost savings.
- For Young Professionals: Premium features like push-button start, touchscreen infotainment, and connected tech make the Aura SX attractive.
Final Verdict
The Hyundai Aura SX variant has become a more compelling option in the compact sedan space with its latest feature additions. Hyundai has successfully balanced safety, technology, comfort, and performance to deliver a product that meets the expectations of today’s buyers.
With its updated features, competitive pricing, and Hyundai’s trusted reliability, the Aura SX is set to continue its strong run in the Indian automotive market.
Conclusion
Hyundai’s decision to refresh the Aura SX with advanced features reaffirms its strategy of offering value-driven vehicles. The SX variant now delivers an unbeatable combination of safety, comfort, and modern tech, making it a top contender in the compact sedan space.
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